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Callie Rojewski, founder of Callie & Co, is a brand and business growth strategist. She started her first graphic design business 6 years ago while studying advertising, business, and entrepreneurship at Penn State University. After working with many small business owners and startups, she found they all faced similar challenges that were preventing them from growing and scaling their companies.

Among these challenges: reaching the people they were trying to help the most, communicating their offering to their target audience, structuring and strengthening their business models, and persevering through it all. Seeing this gap, Callie’s passion for empowering women and creating opportunity through entrepreneurship and innovation, drove her to create a solution. Drawing on her experience serving entrepreneurs in a variety of industries and her background in social entrepreneurship, she created actionable, no-fluff resources to help entrepreneurs tackle these challenges, as well as a supportive community to keep them going.

Today, Callie serves side hustlers and entrepreneurs through her online resources, consulting services, and vlogs about the behind-the-scenes (that’s right, that’s a v not a b) on YouTube. When she’s not working/in wifi, Callie loves to spend time with her family and friends, hit up all the best brunch and coffee shops spots in town, and brainstorm business ideas (she can’t help it).